INFLUENCER CASE STUDY
Influencer Marketing Campaign for GWM
Amplified awareness of the new car launch
Challenge And Objective
Amplified awareness of the new car launch via a trusted automotive influencer, releasing infographic teasers ahead of the event and impactful video reviews during the launch to inspire audience engagement.
Campaign Result
629,200
Total Followers
468,623
Total Reach
0.42%
Total Engagement Rate
(By Follower)
2,643
Total Engagement
560,068
Total Views