Case Study

INFLUENCER CASE STUDY

Influencer Marketing Campaign for CP LAND

Raised awareness of a new condominium in Khon Kaen

Challenge And Objective

Raised awareness of a new condominium in Khon Kaen by engaging 10 student Micro and Nano influencers to produce TikTok video content tailored to the local audience.

Campaign Result

184,210

Total Followers

1,436

Total Engagement

30,139

Total Views

0.78%

Total Engagement Rate
(By Follower)

17,594

Total Reach