INFLUENCER CASE STUDY
Influencer Marketing Campaign for Bento
Expand product awareness among Korean audience
Challenge And Objective
Expand product awareness among Korean audiences through influencer-generated content. 3 Lifestyle Influencers shared authentic reviews highlighting all three flavors across TikTok and Instagram.
Campaign Result
1,279,410
Total Followers
13,082
Total Engagement
1.02%
Total Engagement Rate
(By Follower)
97,359+
Total Reach