Case Study

INFLUENCER CASE STUDY

Influencer Marketing Campaign for kikkoman soymilk

Kikkoman Soymilk

Challenge And Objective

Create more awareness for the campaign ‘Kikkoman Soymilk’ by utilizing 15 Instagram Influencers to create photo content by categorized in 3 angles including students, office worker, and lifestyle which appeal to the target audience on Instagram

Campaign Result

2,049,000

Total Followers

121,625

Total Reach

0.95%

Total Engagement Rate
(By Follower)

15.94%

Total Engagement Rate
(By Reach)

19,393

Total Engagement